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Nov 22, 2024
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2017-2018 Academic Catalog [ARCHIVED CATALOG]
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BES* E295 - Launch a Business (3 credits)
Code(s): BUS
Prerequisite(s): BES* E118 or Permission of Instructor.
This course is designed for students who are contemplating or ready to launch a business, have an established business, or are working in a family-owned business. The student will learn to execute pre-launch plans and build a MVP (Minimum Viable Product or Service), prepare and conduct a marketing campaign, file legal documents, obtain start-up funding, select a location, calculate a break-even analysis, deliver a pitch to judges, and operate the business to discover a sustainable business model. The experiential learning approach will be used in this course allowing students to learn essential entrepreneurial skill- sets to create and operate a small business. Students will be mentored by the instructor and other outside business experts. This course is eight weeks: Classroom, Online, and Offsite Weekend attendance mandatory. Course Outline: BES 295
NOTE: This course requires participation in two Saturday off-campus sessions with students from the other participating schools, and “Launch Weekend” a total emersion entrepreneurship event at a local hotel. A room will be reserved for you for Saturday evening as part of the “Course Materials Package” that also includes an interactive electronic text and workbook, office supplies during the joint session and meals during “Launch Weekend”. Register and download the Course Materials at www.newventurechallenge.org/
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