May 08, 2024  
2016-2017 Academic Catalog 
    
2016-2017 Academic Catalog [ARCHIVED CATALOG]

COM* E101 - Introduction to Mass Communications (3 credits)


Prerequisite(s) or Parallel(s): ENG* E101 
 
Introduction to the main aspects of communications and how the mass media - newspapers, films, television, magazines, radio, and advertising - operate in our society. Material covered includes basic theories of mass communications, psychology of communications, development of mass media, and the interrelationships between the mass media and society, business, and government in defining issues and molding public opinion and attitudes.